Pineview
Solutions

Pineview Solutions Inc. needed to modernize their equipment sales platform, so I built a digital storefront purpose-built for the heavy agriculture sector. The goal was to take a multi-location dealership in Southern Alberta and give it an online presence capable of actually moving used machinery and their exclusive Agro-Tom lines.

I led the full UX/UI process — from high-fidelity mockups all the way through to a live site tied into their inventory database. The architecture had to be frictionless: buyers needed to pull tractor specs, track down replacement parts, and configure Ag Guard warranties without hitting a single dead end.

The final platform is built to scale and built to convert. By cutting the noise and getting the backend data integration right, I handed Pineview a clean, fast e-commerce experience that holds its own in a competitive market and actually drives business for the dealership.